I fundamentally love the premise of the book “Broken Windows, Broken Business“.
How you take care of your business, your facilities and your people is a direct reflection of how you take care of your customers. What a simple, yet novel idea!
We tend to compromise on the wrong things, look at key investment opportunities as unnecessary expenses and pad our pockets. Run down and dilapidated facilities cater to the wrong type of customer.
Good organizations give of themselves — to their people, their infrastructure, their communities, and certainly work hard to create social capital. Michael Levine eloquently points out that most of the time, “the smallest remedies reap the biggest rewards.”
If the only thing that drives your company is making money — you are in a lot of trouble.
About Hemant Rustogi