Throw up a bunch of slides, loaded with data and a plethora of bullet points. Figures, tables, charts, more numbers — and then some more numbers. Analysis paralysis at its best.
The audience looks confused, disenchanted, bored. They get lost in the small keys of their phone. We have all been there.
The art of story telling is simply that — an Art. Use data, and visuals to weave a story. Sprinkle in some humor. Paint in broad brush strokes to create an image, and capture the imagination of your audience. We tend to forget the numbers. The stories stick in our minds, and resonate in our hearts.
About Hemant Rustogi