I am not particularly good about making or keeping new year resolutions. However, I am re-committed to basking in positive energy as a lifestyle choice for the rest of this year...and beyond. I find negative energy exhausting and debilitating. I … [Read more...]
What are your Deal Breakers?
January 2, 2014 by
Consumers, for the most part, are driven by a few attributes/features that enable them to determine product and brand choice. These attributes are essentially their "deal breakers." This concept extends beyond the context of purchase behavior. … [Read more...]
Happy New Year
December 31, 2013 by
The champagne is chilled, the party arranged. 2013 is almost behind us. Over the past year, we have all had our trials and tribulations, our celebrations and moments of sheer ecstasy — our character defined by how we have handled the good and the … [Read more...]
When Families Come Together
December 30, 2013 by
I love the holiday season — it's my favorite time of year. I can do without the shopping, the crowds and snarling traffic as millions indulge in retail therapy. I prefer a quiet, more reflective environment. And YES, Amazon! I love the holidays … [Read more...]
