Welcome to 5 O’Clock Reflections, a daily blog by Hemant Rustogi as he explores lessons learned in life, business, and his quest for wisdom. Each month Hemant invites a person who intrigues him, to join him for a 5 pm interview to share their insights over their favorite cocktail. You can learn more here.
Focus Gone Wrong
Business failure is a vicious cycle. Most entrepreneurs start with lofty goals and look at the world through rose tinted glasses. First order of business? Survival. The second? Trying to do the right thing, day in and day out. Somewhere along the … [Continue reading]
Nickel and Dime
Customers despise hidden costs. Build loyalty through transparency and by setting and managing expectations. Bait and switch is the oldest trick in business, and it gives marketing a bad name. You may ‘hit up’ a customer for a few extra dollars … [Continue reading]
Branding Expert
“You might as well teach a course in branding, considering you plan to be an expert in the area,” was the tongue in cheek advice from my friend Judi. She and I have consulted for over a decade in the branding field, and are currently working on a … [Continue reading]
From the Archives — January 2014
The following post is from the blog archives from a year ago (originally published on January 24, 2014 http://www.5oclockreflections.com/with-equity-and-fairness-for-all/). I believe that high performers in any company should we rewarded … [Continue reading]