Five young men huddle around something of keen importance, against a backdrop of graffiti in one of the poorest townships in Johannesburg. Their future is dim, if we believe in history and those that have gone before them. Apartheid was legally … [Read more...]
Courtship, Not Combat
January 3, 2018 by
Getting ready for my new class on branding, I read something very meaningful in Judi’s notes: “Marketing is about courtship. Not combat.” Right on the money. Now if only our companies understood this simple truth — can’t fight your way into … [Read more...]
Words of Wisdom
December 29, 2017 by
Isn't it nice to think that tomorrow is a new day with no mistakes in it yet? —L.M. Montgomery … [Read more...]
No Negotiations
December 20, 2017 by
Dear Students: We don’t negotiate grades. We don’t always build a curve, and 87 percent is not the same as 90 percent. It’s too late for extra credit when the semester is over. Actually, it’s never a good time for extra credit. One more thing — … [Read more...]