I had a drink with a friend to coordinate a creative project. While I can be extremely creative with conceptual articulations, artistic creativity is a different ball game. I believe smart people know what they are good at — smarter people know what … [Read more...]
Nightmare at the DMV
September 23, 2013 by
We have all heard the jokes about the DMV — It is America's least favorite place. My son recently had a 2:15 driving appointment, and we were advised to arrive 15 minutes early. Allowing absolutely or anything to go wrong (and no opportunity to … [Read more...]
Memorization Does Not Equal Learning
September 20, 2013 by
My students are worried about their test next week. More so, because they don’t have to memorize anything and the exam is based on the real world application of key concepts. That’s a little bit of a curve ball, as most of their high school education … [Read more...]
Is it OK to Fire Your Customer?
September 12, 2013 by
It is ironic that as a Marketing Professor, I teach my students that it is OK to fire the customer. The key is to identify those customers who deserve to be fired. For some people nothing is good enough. There are those customers who will beat you up … [Read more...]
