My recent emergency visit to the Wal-Mart Super Center in Sun City, reminded me why I don’t shop at the giant retailer. The store was crowded, dirty and, “stuffed” to the ceiling with every imaginable type of merchandise, except the electric kettle … [Read more...]
Create a Lifer
It takes more than a good product and great service to create a customer for life — a lifer. The ability to create a sense of common purpose and shared values makes loyal customers advocates of your brand. The ability to treat a customer as a … [Read more...]
Radio Shack & The Closed Refrigerator
The lights are off, everything is cold and nobody is home. That pretty much sums up my experience at Radio Shack. I went into the store to buy a connector cable for my sons scientific calculator. "I sold the last one yesterday," the sales-girl … [Read more...]
Those Who Live in Glass Houses…
There are those among us, for whom nothing is ever good enough. The tendency is to spend more time peeking into, and passing value judgments on other peoples’ lives instead of getting our own homes in order. The problem manifests itself across the … [Read more...]